SEO and translated pages

What StoreLingo does and does not do for SEO

• StoreLingo writes translated copies of your products and CMS items into your Webflow site. Webflow serves them like any other item in your collections. StoreLingo serves no pages.
• StoreLingo does not add hreflang tags. It also places no code on your pages and changes no page settings.
• StoreLingo does not change your URLs, your robots settings or your canonical settings.

What hreflang is

Hreflang is a tag in a page's HTML that tells search engines which other pages are the same content in another language. It helps a search engine show the right language version to the right visitor. It does not translate anything.

StoreLingo does not create these tags. Whether you add them to your site, and how, is your decision and your setup in Webflow.

What the translated pages are

Each translated copy is a separate item in the same collection as its source, with its own slug:

• The slug is the language code plus the source name written as a slug. It is not translated.
• All languages use the same collection page template. Text you typed into that template in the Designer stays as you typed it.
• A translated copy is a separate page with its own URL.
• Visitors only find a translated page through links you build (language pages, navigation, a language menu). See "What you set up yourself in Webflow" in Getting started.

Page title and description

The SEO title and description of a collection page come from that page's settings in Webflow:

• If they are set from CMS fields, and you translate those fields in StoreLingo, each translated copy shows its translated title and description. Add the fields in Fields if they are not in your list yet.
• If they are typed in as fixed text, every language shows that same text.

Check your collection page settings in the Webflow Designer before you publish.

Image alt text

Alt text is only translated when you tick the image's alt text in Fields. See AI translation.

Canonical tags and sitemap

These are Webflow settings, not StoreLingo settings. Check your Webflow SEO settings (canonical URL and sitemap) and make sure they do what you want for the translated pages, for example that a translated page does not point its canonical tag at the source page.

Before you go live

1. Publish one language and open a few translated pages on your live site.
2. Check the page title and description on those pages.
3. Check your Webflow canonical and sitemap settings.
4. Build your language pages and links in Webflow.